A true startups addict and technology enthusiast, Liad is an associate @ Kaedan Capital, a private investment firm engaged in seed to early stage investments in focus areas of Internet, Mobile and Digital Media.

Since 2007 Liad has been involved with technology startups and overseen online marketing and business development for several tech start-ups.

Liad holds an MBA from IE Business School, Madrid, and is a graduate of the Venture Lab, the IE Business School Entrepreneurship program. Liad also holds a BA in Business Administration with specialization in Marketing from IDC, Herzliya