Yaniv Corem is the Co-Founder and CEO of Playful Labs, where he works with companies such as Pfizer, Google, and Education Cities to develop strategies for meaningful interactions between people and products.

Before launching Playful Labs, Yaniv was a member of the Social Technologies group at IBM Research and later part of the Changing Places group at the MIT Media Lab.

Yaniv hold two Master’s degrees from MIT, one in Computer Science and another in Design + Computation.

He earned his Bachelor degree in Architecture from the Technion in Israel.